AI tools are increasingly being used to “audit” websites and provide optimization advice. While these tools can be helpful, treating AI as an authority on your website’s SEO is almost always misguided. AI does not see your website the way search engines do. AI can’t crawl live ranking signals, measure competitive landscapes, or evaluate performance [...]
Artificial intelligence has become a buzzword in digital marketing, and with it has come a new phrase: AI-optimized websites. While it sounds cutting-edge, the idea itself is largely misleading. There is no separate category of website optimization designed specifically for AI. The same fundamentals that have always driven strong search visibility apply to AI. In [...]
When sending emails, it’s important to understand that every message has a “sending score”—a measure of how likely your email is to reach the recipient’s inbox rather than being caught in a spam filter. That score is affected by the content of your message, links, attachments, subject line, and even email signatures. The higher the [...]
Optimizing your website for maximum ranking on Google involves site speed optimization—how quickly your pages load for visitors. Big Tuna incorporates a myriad of speed optimizations, and one of the most important is Cloudflare. Cloudflare acts as a performance and security layer between your website and the internet. By caching and distributing your site across [...]
For most of our small business clients, the Big Tuna email solution is a perfect fit. It’s reliable, straightforward, and works seamlessly across devices, browsers, and apps. Best of all, it’s cost-efficient—giving you dependable, no-frills email. But every business is different. While OpenSRS covers the needs of the vast majority of our users, we occasionally [...]
When it comes to business email, getting your message into the inbox—not the spam folder—is essential. Yet many people overlook a sneaky culprit that could be affecting their email deliverability: the email signature. Your spam score—a metric used by email providers to judge whether a message is trustworthy—is influenced by several factors. And yes, your [...]
Converting website visitors into leads is crucial for successful website marketing. While common methods include contact forms and phone number options, text messaging is an often overlooked but highly effective tool. Implementing text messaging has increased visitor response rates by over 50% in some cases. The Benefits of Having a Texting Feature on Your Website [...]
Big Tuna Web has a new mobile-responsive webmail interface with improved workflows. This makes it easier for our clients to quickly send and receive emails, manage contacts, organize important events, and more – even on your smartphone! The new version of our webmail is faster, more accessible, and more secure than ever before – and [...]
Follow this simple DIY guide to learn how to leverage Google My Business to earn better rankings and attract more customers. Take control of your brand’s online presence! Ensure a live Google My Business listing exists for your brand. To check, “Google” search your business name + address and check the right-hand side of the [...]
How Reviews Impact Your Brand’s Online Presence It would be nice to think that you’re completely in control of your brand’s online presence. After all, you’ve painstakingly dialed in every detail of your website, and you keep all of your social media profiles meticulously updated. But there’s one vital element you can’t leave up to [...]
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